As a product manager living and working in the 21st century, we all know the importance of social networking. It is likely that many of us have added these skills to our product manager’s program. However, we are all struggling to find a way to make the most of these new tools and keep us in touch with our customers. We need specific guidance on what social networking tools to use and how to use them.
One of the biggest mistakes of product managers is that social networking is about distribution. We see it as a way to inform the world about our product development definitions. We end up using the same story in every social networking tool. However, each tool is different and requires you to tell your story in a different way.
Twitter is designed to attract attention. If you are already following it, you will read the tweets you sent on the next product or new customers you just registered. But what about all else?
It turns out that Twitter is related to the tag (#prodmgmt). What you should do is to see what tags they have when you call. Once you know it, you can tweak your tweet based on your tweet, include it in your tweet, and make your tweet a question for your readers to think about. If you do all this, your readers will become followers, and this is how you spread information about your products.
Facebook posts refer to the images you include. People who will see your message will see many other publications at the same time. You need to take the time to create an image that appeals to your eyes and makes you interested in slowing down and reading your copy.
All you need to do is provide them with the information they need. What features do people use to compare your products when they buy your products? Mention these features to help your potential customers evaluate your product.
Selling on Facebook is a good thing. Contains links that previously included the words “Buy Now”. On Facebook, if you want someone to do something, you must tell them to do so.
Instagram follows you as a human product manager. Instagram (comprar seguidores) is very, very personal. This is a way to capture the moments of real life. Instagram is also related to pictures and pictures in real life. People who watch your Instagram want to know the answers to questions like “Where are you?” Or “What are you looking at?”
The images you post on Instagram don’t have to be as complex as the images you post on Facebook. These are the photos you took with your phone camera, because you did it!
Instagram does not allow you to include links to photos. The only place you can have a link is your Instagram biography. Make your photos interesting enough to give people access to your biography and learn more about your products from there.
People use Pinterest to find their dreams or know how to do things (utility). You need to make sure your publication supports one or two ideals.
When using Pinterest, you should remember that you are not trying to sell a product. Instead, he tried to educate his clients on how to solve the problem of creating his product to help him solve the problem. Point out the background of potential customers and tell them all the information they want to know about your product.
On Pinterest, you can use more text to talk about your product. Keep in mind that when users are ready to purchase items, they will visit Pinterest. They spend more time looking at what they publish. You will also see it critically, so take the time to write clearly!
What does this mean for you?
To make your product a success, as a product manager, you need to have a conversation with a potential customer. One of the best ways to do this is to connect with potential customers and discuss your products with current social networking tools. This feature must be part of each product manager’s job description.
Determining which social networking tools to use is the first step. Experts are advised to follow Twitter, Facebook, Instagram (comprar seguidores) and Pinterest. For each of these tools, you need to understand what your audience is looking for and create a personality that fits that audience.
This sounds a lot or effort. However, it turns out that this is a very good way to pass the time. If you can reach your audience on social media through the messages they want to hear, your products can be instantly successful!